Law Firm Website Redesign Cost: What to Expect in 2026
Law Firm Website Redesign Cost: What to Expect in 2026
If your law firm’s website looks like it was built in 2010 (or actually was), you’re not alone. Many attorneys delay redesigning their website because they’re scared of the cost. The truth? Website redesign costs vary wildly—from $997 for AI-powered solutions to $50,000+ for custom agency builds.
Let’s break down exactly what you’ll pay in 2026 and how to avoid overpaying.
Quick Cost Overview
| Option | Cost Range | Timeline | Best For |
|---|---|---|---|
| AI-Powered Redesign | $997 – $1,497 | 48 hours | Solo practitioners, small firms |
| Template-Based | $3,000 – $8,000 | 2-4 weeks | Small to mid-size firms |
| Custom Design | $15,000 – $30,000 | 2-3 months | Mid-size firms |
| Full-Service Agency | $30,000 – $100,000+ | 3-6 months | Large firms, national practices |
What Actually Drives the Cost?
1. Design Complexity
A simple 5-page personal injury website costs far less than a multi-practice firm with 50+ attorney bios, case results databases, and custom intake forms.
Cost impact: +$5,000 – $20,000 for complex sites
2. Custom Features
- Client intake forms: $1,500 – $3,000
- Case results filtering: $2,000 – $5,000
- Attorney directory with search: $3,000 – $8,000
- Blog with advanced SEO: $2,000 – $5,000
- Live chat integration: $1,000 – $3,000
3. Content Creation
Most law firm websites fail because of poor content, not poor design. Agencies charge premium rates for legal copywriting:
- Homepage copy: $500 – $2,000
- Practice area pages (each): $300 – $800
- Attorney bios (each): $150 – $400
- Blog posts (each): $200 – $600
Total content cost: $5,000 – $15,000 for a typical 15-page site
4. SEO Optimization
A pretty website that doesn’t rank on Google is worthless. True SEO work includes:
- Keyword research: $1,000 – $3,000
- On-page optimization: $2,000 – $5,000
- Schema markup (critical for lawyers): $500 – $1,500
- Page speed optimization: $1,000 – $3,000
Total SEO cost: $4,500 – $12,500
5. Ongoing Maintenance
Most agencies don’t tell you this upfront: the initial cost is just the beginning.
- Monthly hosting: $50 – $300
- Security updates: $100 – $500/month
- Content updates: $150 – $500/month
- SEO monitoring: $500 – $2,000/month
Annual ongoing cost: $10,000 – $40,000
The Hidden Costs Agencies Don’t Mention
Revision Rounds
Standard contracts include 2-3 revision rounds. Each additional round? $1,000 – $3,000.
Stock Photos
That hero image of a lawyer in a suit? $50 – $500 per image. Multiply that by 15-30 pages.
Copy Edits After Launch
Realized your practice area description is wrong? $200 – $500 per page to fix.
Mobile Responsiveness Issues
Signed a contract in 2023 that didn’t specify mobile-first design? Now you’re paying $5,000 to fix it.
Why Traditional Agencies Are So Expensive
Let’s be honest: you’re not paying for design. You’re paying for:
- Sales commissions: 20-30% of project cost goes to the salesperson who closed you
- Project managers: Another 15-20% for someone to send you update emails
- Multiple designers: Junior designer does mockups, senior designer reviews, another designer codes it
- Overhead: Fancy office, ping pong tables, catered lunches
Actual design work: Maybe 30% of what you pay.
The New Option: AI-Powered Redesign
In 2024-2025, AI design tools matured to the point where they can generate professional law firm websites that would’ve cost $15,000 just two years ago.
How It Works
- Input your website URL
- AI analyzes your practice areas, location, and competitors
- Generates 3-5 complete mockups in 3 minutes
- Pay $49 to unlock full designs
- Select your favorite variant
- Pay $948 for complete website files and deployment
Total cost: $997
What You Get
- Mobile-responsive design
- Modern, professional aesthetic
- Optimized for Google (schema markup, fast loading)
- All your existing content formatted beautifully
- Attorney bios, practice areas, contact forms
What You DON’T Get
- Custom photography (use stock or your own)
- Brand new copywriting (it uses your existing content)
- Backend integrations (case management software, etc.)
- Monthly SEO services
Is it worth it? If you’re a solo practitioner or small firm with decent existing content, absolutely. If you’re a 20-attorney firm that needs custom features, probably not.
How to Choose the Right Option
Go with AI-Powered ($997) if:
- You’re a solo practitioner or firm with 2-5 attorneys
- Your existing content is decent (just needs better presentation)
- You need results in days, not months
- You don’t need custom integrations
- Your budget is under $5,000
Go with Template-Based ($3K-$8K) if:
- You need more customization than AI provides
- You want professional photography
- You need custom intake forms and features
- Your budget is $5,000 – $15,000
- You can wait 2-4 weeks
Go with Custom Design ($15K-$30K) if:
- You’re a multi-practice firm with 10+ attorneys
- You need complex features (case results database, attorney directory)
- Brand identity is critical to your firm
- Your budget is $20,000 – $50,000
- You can wait 2-3 months
Go with Full-Service Agency ($30K+) if:
- You’re a national firm with multiple locations
- You need ongoing SEO and content marketing
- You want white-glove service with dedicated account manager
- Your budget is $50,000+
- You can wait 3-6 months
Red Flags to Watch For
1. No itemized pricing
If an agency gives you one big number with no breakdown, you’re getting ripped off.
2. Paying by the hour
Web design should be priced per project, not hourly. Otherwise, there’s zero incentive to work efficiently.
3. No examples of law firm sites
Generic web designers don’t understand legal ethics rules, intake forms, or SEO for lawyers.
4. Ownership terms
Some contracts mean the agency owns your website design. You should own everything you pay for.
5. Vague timeline
“2-3 months” means 6 months. Get a specific launch date or walk away.
What About DIY?
Squarespace/Wix: $200 – $500/year
Time investment: 40-80 hours
Pros:
- Cheapest option
- Full control
Cons:
- Looks like a Squarespace site
- Limited SEO capabilities
- No schema markup for lawyers
- You’re a lawyer, not a designer
Verdict: Only if you’re just starting out or doing family law in a small town with zero competition.
The Bottom Line
In 2026, there’s no reason to pay $30,000 for a basic law firm website. Here’s what you should actually pay:
- Solo/small firm (5 pages, basic features): $997 – $3,000
- Mid-size firm (15 pages, custom features): $8,000 – $15,000
- Large firm (30+ pages, complex features): $20,000 – $35,000
Anything beyond that, you’re paying for brand name and overhead, not better results.
Ready to Redesign Your Law Firm Website?
If you’re a personal injury, family law, or estate planning attorney with an outdated website, try our AI-powered redesign tool. See 3 complete mockups in under 5 minutes—no commitment, no credit card required.
Cost: $997 (one-time)
Timeline: 48 hours from payment to launch
Guarantee: If you don’t love the mockups, don’t pay the $49 to unlock them
Stop overpaying for websites. Get a modern, mobile-responsive design that actually converts visitors into clients.
About the Author: Evo Zhenin is the founder of 2bizy, an AI-powered business automation platform that helps law firms and med spas modernize their digital presence. Learn more at 2bizy.com.
