AI Receptionist Pricing Comparison: Smith.ai vs Ruby vs Dialzara (2026)
•Evgenii
I spent a week digging through pricing pages, talking to sales reps, and doing math that should not be this complicated. AI receptionist pricing is a mess. Every provider hides something.
So I did the work. Smith.ai, Ruby, Dialzara, 2bizy – four platforms that law firms actually use – compared side by side. Real numbers. Real scenarios. No marketing fluff.
Fair warning: some of these numbers are going to make you angry.
AI Receptionist Pricing: The Full Breakdown
Feature
Smith.ai
Ruby
Dialzara
2bizy
Starting price
$300/mo (30 calls)
$250/mo
$29/mo
$249/mo
Included
30 calls
50 min
60 min
200 min
Appointments
+$1.50/call
Included
Included
Included
Recording
+$0.25/call
Included
Included
Included
Webchat
Separate
+$143-520
None
Included*
*Webchat included on Growth plan ($299/mo)
Smith.ai charges extra for almost everything. Ruby bundles features but charges premium prices. Dialzara is cheap but missing webchat entirely.
Smith.ai: Where $300 Becomes $1,012
Their pricing page says “$300/month for 30 calls.” Sounds reasonable until you realize that is 30 calls, not 30 minutes. A 2-minute wrong number costs the same as a 20-minute intake.
But here is the real problem – everything useful costs extra:
Feature
Per-Call Fee
Book appointments
+$1.50
SMS follow-up
+$0.50
Call recording
+$0.25
Conflict checks
+$0.50
Spanish support
+$1.00
Complex routing
+$1.50
I ran the numbers for a typical PI firm handling 90 calls per month:
Base plan (90 calls): $810
Appointment booking (90 × $1.50): $135
SMS follow-up (90 × $0.50): $45
Call recording (90 × $0.25): $22.50
Monthly total: $1,012.50
That is 25% more than the base $810 plan. And $300 only gets you 30 calls, not 90. Check Smith.ai pricing yourself – the add-ons are buried below the main plans.
Ruby: Premium Service, Premium Bill
Ruby is different. Real humans, US-based, genuinely excellent service. They have earned their reputation and their prices:
Minutes
Monthly
Per Minute
50
$250
$5.00
100
$395
$3.95
200
$720
$3.60
500
$1,725
$3.45
Good news: everything is included. No per-call surprises.
Bad news: $720/month for 200 minutes is $8,640/year just for phone answering. Want webchat? Add $143-520/month depending on volume.
Ruby is worth it if you have the budget and specifically want humans. Most firms I talk to cannot justify it.
Dialzara: The $29 Catch
Dialzara has the most aggressive pricing in the market:
Plan
Minutes
Monthly
Lite
60
$29
Pro
220
$99
Plus
500
$199
Twenty-nine dollars is real. But read the fine print:
No webchat. Period. Not on any plan.
Lite plan has no warm transfers, no bilingual, no calendar sync.
CRM integration is Zapier only – no native Clio or anything else.
Overage is $0.48/minute. Adds up fast.
Dialzara works for a solo attorney who only needs basic message-taking. The moment you need webchat or real integrations, you hit a wall.
2bizy: What We Built
Full disclosure – this is us. We built 2bizy because the options above drove us crazy.
One price. Everything included. No math required.
Plan
Monthly
Includes
Base
$249
Voice AI, 200 min, CRM, recording
Growth
$299
Base + Webchat + SMS follow-up
Pro
$399
Growth + 2-way texting + multi-CRM
No appointment booking fee. No recording fee. No surprise overages.
The AI picks up in under 3 seconds, qualifies callers with your intake script, books directly to your calendar, and transfers to a human when needed. Most callers have no idea they are talking to AI.
Real AI Receptionist Pricing Scenario: 90 Calls With Full Features
A law firm handling 90 calls per month. Needs recording, SMS follow-up, and webchat.
Provider
Monthly Total
Notes
Smith.ai
$1,012+
Plus webchat extra
Ruby
$863-1,055
$720 + chat
Dialzara
$99
No webchat available
2bizy Growth
$299
Everything included
Same features. 70% less money.
Which AI Receptionist Pricing Plan Should You Pick?
Smith.ai if you want humans and can stomach the real cost being triple the advertised price.
Ruby if you want the absolute best human service and price is not an issue.
Dialzara if you are solo, need basics only, and do not care about webchat.
2bizy if you want modern AI that works, predictable pricing, and everything included.
Try 2bizy: Transparent AI Receptionist Pricing
We offer a 30-day free trial with 200 minutes included. No commitment.
Pricing verified March 2026. Check each provider directly for current rates.Updated March 8, 2026: Clarified Smith.ai tier structure per their pricing page.
Evgenii Zhenin is the founder and engineer behind 2bizy, an AI receptionist platform that helps service businesses never miss a customer call. Based in Los Angeles, he builds voice AI solutions so businesses can capture every lead, 24/7.